Diedericks, James2014-02-072014-02-072007http://hdl.handle.net/11070/387Theses submitted in partial fullfillment of the requirements for the Degree of Master of ArtsDrinking in Namibia became so pronounced that it has been addressed as a national concern in multimedia campaigns. This study assessed the utility of Theory of Planned Behavior (TPB) to predict and explain alcohol intentions amongst selected adolescents in Namibia, and in particular to assess the relative contribution of individual and normative constructs in the TPB. A total of 98 (multiple R = >0.3) secondary school learners participated in the study. Elicitation interviews were conducted and data were evaluated by means of content analysis. The analysis formed the basis for the development of a questionnaire that measure TPB constructs. A questionnaire was administered to 100 adolescents (54% female and 46% male). Data were analyzed by means of multiple linear regression. The predictive utility of the model was confirmed: it accounted for 24% of the variance in intention to drink. There was a significant multivariate F for the main constructs of the model [F(3,94) = 9.703 , p <0.01]. A non - significant multivariate F for the effects of the construct "perceived behavioural control" was obtained. The positive regression coefficients obtained [attitudes (beta= .407, p < 0.05) and subjective norms (beta = .255, p <0.05] imply that intention to drink was greater for learners with positive drinking attitudes and high scores on the "friend" scale of subjective norms. Attitudes, subjective norms and current drinking status accounted for 31 % of variance in intention [F(6,96) =22.577, p <0.05]. Structural modelling results provide support for the predictive utility of the TPB (RMSEA = .912). Whether the constructs measured in this study correspond to TPB constructs measured in developed countries need to be affmned by empirical evidence. The findings offer ll1 empirical evidence, supporting interventions that penetrate community networks. The study highlights the extent to which alcohol attitudes and behaviours are embedded in family/social contexts.xiii, 227 pengTeenagersDrinking of alcohol beveragesThesisF004-199299999999999