Rebranding the image of librarians as infopreneurs with technical skills in contemporary times
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Date
2025
Authors
Kapia, Selma S. N.
Tijani, Abdulsalami Lucky
Kingsley–Omoyibo, Queeneth A.
Henok, Frieda
Van Wyk, Johanna G.
Journal Title
Journal ISSN
Volume Title
Publisher
Omanarp International Journal of Library and Information Science
Abstract
In contemporary times, the role of librarians has evolved significantly due to the rapid
advancements in information technology. Traditionally perceived as custodians of
physical books and archives, librarians are now at the forefront of managing digital
information and facilitating access to knowledge in innovative ways. This study aims
to explore the rebranding of librarians as "infopreneurs" information professionals who
possess a blend of technical, entrepreneurial, and information management skills. The
research investigates how librarians are adapting to the modern information
landscape and how they are perceived by both their peers and the broader public. A
mixed-method approach was adopted to gather data, with a sample size of 150
participants. Of these, 120 responses were collected through a structured Google
questionnaire, and 30 in-depth online interviews were conducted with librarians from
various institutions. The questionnaire focused on the technical skills of librarians,
their roles in the digital information ecosystem, and the extent to which they consider
themselves infopreneurs. The online interviews provided a deeper understanding of
the professional identity shifts occurring within the field, exploring personal
experiences, challenges, and perceptions of librarianship as an evolving profession.
The results of this study highlight the increasing importance of digital literacy, data
management, and entrepreneurial thinking in the librarian profession. It also reveals
that librarians are increasingly seen as key players in the digital information economy,
with their expertise extending beyond traditional roles. The findings suggest that
librarians' adaptability and acquisition of technical skills are essential in rebranding
their image as infopreneurs who actively shape the future of information
dissemination. This research provides valuable insights into how librarians can
embrace technological advancements and entrepreneurial approaches to strengthen
their professional identity and contribute to the evolving landscape of information
management
Description
The study will contribute to the understanding of the professional transformation of librarians in Nigeria and Namibia and provide a foundation for further research and policy development in library science and information management
Keywords
Infopreneurship, Technical skills, Librarianship, Digital transformation, Entrepreneurial competencies, Professional development, Namibia, University of Namibia