Marketing the collection services in two different university libraries
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Date
2012
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
University of Tampere
Abstract
Description
Keywords
Libraries service promotion., Marketing libraries., Marketing strategies., University libraries.
Citation
Nurminen, H. & Ashilungu, M. (2012). Marketing the collection services in two different university libraries. In M. Iivonen, P. Helminen, J. Ndinoshiho & O Sisättö (Eds.), Empowering people : Collaboration between Finnish and Namibian University Librarie (145-161). Tampere : Tampere University Press.