(University of Namibia, 2020) Magadza, Moses E.; Akpabio, Eno
This study involves an analysis of the representation of San people of Namibia in news stories published in The Namibian, New Era, Informanté, The Southern Times, The Villager, The
Windhoek Observer and Namibian Sun newspapers over a two-year period - January 2012 to December 2013. A purposive sampling technique was used to select the stories. Content
analysis and critical discourse analysis (CDA) were used to analyse data and point out binaries and dichotomies inherent in selected articles. The study found that balanced reportage of issues that affect San people is conspicuously absent. Much of the reportage is event-driven, lacking analysis and balance. The study recommends new media discourses